Australia's High-Net-Worth (HNW) investor segment continues to grow in number and wealth. In 2023 there were 635,000 investors controlling $2.98 trillion in investable assets. In the 2023 Praemium Investment Trends HNW Investor research we unpack this important investor segment and the striking opportunity it presents advisers to create a tailored advice service that better meets the needs of Australia's wealthiest investors.
Evolving needs of HNW Investors
We've been sponsoring the HNW Investor Research with Investment Trends for three years now and have seen some clear trends emerge, notably this year we've seen a desire for a diversified portfolio with access to sophisticated asset classes, a growing need for estate and inheritance planning ahead of the intergenerational wealth transfer and a demand for a holistic digital experience.
Download our 'Advising Australia's Affluent' eBook and discover:
- How to differentiate between the distinct wealth segments and create a nuanced and tailored advice approach to suit each.
- Key drivers of investment goals and asset allocation choices.
- How to support HNWs with their top advice needs.
- Why you can't ignore the intergenerational wealth transfer.
- How to create a differentiated digital experience that resonates and enhances advocacy.
Income generation driving asset preferences
Find out what the key drivers for investment decisions are
Wealth transfer an increasing priority
Learn what guidance and support HNWs are seeking
Whole of wealth view remains elusive
Find out how to create a digital experience that adds value