Praemium's platform momentum continues
In addition to its top three ranking, Praemium was rated No 1 in the Integration category. This category covers API data feeds, cyber security, integration to and from financial planning software and other systems and non-custodial solutions. The report noted that 88% of advisers surveyed had a strong interest in the aggregation of clients’ data into a single source (including non-custodial), typically for the holistic view of client wealth and time saving benefits this offers. Praemium’s Virtual Managed Account Solution was cited as being the most comprehensive solution in the market.
Praemium was also ranked 2nd in the Online Business Management category which included areas such as online permissions, adviser service fees, client portal, white labelling, account opening, segmentation & grouping, workflow visibility, mobile access, and contact centre integration.
Our recent research ‘Bridging the Platform Gap’ found that IFAs and Private Wealth advisers require an integrated technology solution that can deliver both custodial and non-custodial solution with a consolidated view of a client or family’s total wealth assets. Coupled with an increasing need to deliver advice digitally we are delighted to be rated so highly in both these categories and believe Praemium’s integrated Platform of Everything is very well placed to provide the ultimate solution for every advice business.
Praemium’s CEO Michael Ohanessian said, “As evidenced in the recent release of our half year results the ongoing investment we have been making in Praemium’s next-generation platform is being recognised by our clients and the industry more broadly, both domestically and globally. The Powerwrap acquisition has also significantly strengthened our leading position in the private wealth market and adds another great product solution to the one integrated technology platform and further momentum for client growth.