Unlock the power of alternatives with Praemium

In today’s dynamic investment landscape, alternative assets are no longer niche - they’re essential. Praemium’s platform empowers advisers to confidently navigate this evolving space, offering clients access to a diverse array of investment opportunities that go beyond traditional asset classes.

Whether you're working with high-net-worth individuals or seeking to differentiate your practice, Praemium provides the tools, expertise, and support to help you thrive.

Why Alternatives? Why Now?

Alternative investments are experiencing explosive growth, projected to reach $21.2 trillion by 2025, accounting for 15% of global AUM.

This surge is driven by investor demand for stronger risk-adjusted returns, portfolio diversification, and access to unique opportunities. Investors are also increasingly seeking exposure to new investment opportunities, particularly alternative assets, providing an opportunity for advisers to support, educate and guide their clients and strengthen client engagement and relationships. 

Praemium’s platform is designed to meet this demand - streamlining access, simplifying administration, and enhancing transparency.

Praemium's leading alternatives capability

Praemium’s platform empowers advisers to transform challenges and barriers into opportunities, enabling them to navigate the evolving landscape of alternative investments with confidence and agility.

By leveraging our platform’s capabilities and our people’s experience, advisers can strengthen their value proposition by offering clients access to a broader range of investment opportunities. This allows advisers to differentiate their services and attract clients seeking innovative investment solutions.

Platform Capabilities That Set Us Apart

  • >> $7.4 Billion in Alternatives FUA
    With over 3,175 assets and 19,649 unique investors, Praemium’s alternative universe is vast and growing. (as at 30 June 2025) 
  • >> Seamless Implementation
    Our platform supports both custodial and non-custodial assets, including private equity, private credit, hedge funds, infrastructure, structured products, and digital assets. Capital calls and complex procedures are industrialised and managed end-to-end by our operational teams.
  • >> Customisable Reporting
    Deliver unparalleled transparency with tailored naming conventions, attribution analysis, and consolidated portfolio views.
  • >> Education & Enablement
    We offer access to CPD-accredited modules, podcasts, and research articles to deepen understanding on alternatives and the latest trends and insights. 

Adviser-Centric Support

Praemium’s commitment to adviser success is reflected in our dedicated support teams, proprietary technology, and agile development. We partner with private wealth firms to deliver insights, streamline operations, and unlock new growth opportunities.

From onboarding to execution, our experts simplify every step of the alternative investment journey.

Ready to Differentiate Your Practice?

Join the growing number of advisers who are transforming their value proposition with Praemium. Explore our latest research, access our educational resources, and discover how our platform can help you deliver superior outcomes for your clients.

RESEARCH: The Alternative Advantage

Gain an insight into investor views on alternative assets, what investments they are prioritising, what support they are seeking from their adviser, and how to create a proposition that resonates with HNWs.

RESEARCH: Alternative Asset Insights

Get exclusive research into how advisers are implementing alternatives in their portfolios, overcoming challenges and fostering deeper engagement with their clients.

PODCASTS: Investment Leaders

Tune into the Investment Leaders podcast spotlighting a variety of alternative assets, from Catastrophe Bonds and Water Rights to Private Credit Secondaries and Small Cap Private Equity.